Industry-Leading Amazon & Retail Growth Agency
The Most Advanced Amazon & Retail Media Agency
GROWTH IN UNCERTAIN TIMES
We develop custom and sustainable strategies to drive business growth and profitability during volatile times and times of increasing costs.
Industry Leading Proprietary Technology
We’ve developed the most advanced, organic growth and competitive intelligence technologies, plus AI-powered campaign management.
COMPREHENSIVE & HOLISTIC
We take care of it all, from product setup to maximizing product listings, brand awareness and sales velocity, while always keeping an eye on profitability.
DATA-DRIVEN & SEAMLESS REPORTING
Marketplaces have become extremely complex and we make sure our clients have all the data they need, at their fingertips and in one place.
COLLABORATIVE & CARING TEAM
We are a passionate and dedicated team, and go above and beyond for our clients.
MULTI-MARKETPLACE MANAGEMENT
Our Unfair Technology
1.
AI Powered Campaign Management
2.
Feedback for On-page Management & Optimization Technology (FOMO)
3.
Custom Amazon & Retail Media Dashboards & Interface
4.
Competitive & Marketplace SOV Technology (Share-of-Voice & Rankings)
5.
Full Product Detail Page Monitoring Technology
6.
Real-Time Bidding Technology
Proprietary Amazon Technology
Amazon & Retail Media Strategy
Success in eCommerce requires a holistic and calculated strategy to grow your brand awareness, sales, and profit margins. Our team of experts develop bespoke strategies for your brand and products that encompass the spectrum of Amazon and Retail marketplaces, and if needed, all other digital media channels. We have the experience to take products from conversion-challenging to conversion-driving even in the toughest categories.
Brand Strategy
Product & Launch Strategy
Media Planning, Budgeting & Forecasting
SEO & Organic Ranking Optimization
Brand Strategy
Promotional Strategy
Inventory Forecasting
Beta Access & Testing
Product Page Upload & Optimization
Storefront, A+, and Creative Imagery/Design
1P and 3P Strategy
Our Digital Retail Network
Our Digital Retail Ecosystem
Organic Approach & Strategy
With rising cost of goods, freight fees, Amazon fees and more, success in eCommerce goes far beyond just advertising efforts and must be set on a foundation of sustainable growth. An organic strategy and framework has to be developed, implemented, measured and continuously optimized to drive your business into the next stages of growth. Our team of experts, backed by our industry-first Feedback for On-Page Management and Optimization (FOMO) Technology, understands and studies your products and target customers along with each marketplaces’ search algorithm for a complete approach to your SEO, while building a cohesive brand experience to establish consumer trust and drive new customer acquisition.
Account Setup
Product Strategy & Listing Optimization
Feedback for On-page Management & Optimization Technology (FOMO)
Review Generation
A+/Rich Media Optimization
Storefront Design
A/B Testing
Pricing and Promotions Strategy and Testing
Competitive Analysis
Multi-Marketplace Media
We take time to understand your brand, products, market demand, and competition to develop a custom strategy that will truly scale your eCommerce business. Whether it’s media planning & forecasting, non-brand and brand maximization, competitive conquesting, or dominating seasonal shopping periods like Prime Day, our data-backed Retail Media strategy maximizes advertising revenue across the world’s largest marketplaces.
Amazon
- Sponsored Product
- Sponsored Brand
- Sponsored Brand Video
- Amazon DSP
Walmart
- Sponsored Product
- Sponsored Brand Amplifier
- Walmart Connect – Display Advertising
Target, Best Buy, Instacart, and more
- Sponsored Product Placement
- Utilize API Partners such as Criteo or CitrusAd
Wayfair
- Sponsored Product
- Sponsored Shops
Influencer Media
Authenticity matters when marketing your business. Consumers trust influencers up to 2X more than advertising or social content from a brand and our influencer campaigns have helped clients greatly amplify brand awareness, create brand trust and drive product sales.. Direct Agents provides full service influencer campaign management, including influencer identification & selection, campaign & content strategy, approvals & review, contracts and payments, as well as reporting and optimization.
Strategic Ideation
Identifying Target Audience
Influencer Vetting, Selection, Contracts
Influencer Communication
Content Review
Oversee Campaign Launch
Paid Amplification
Reporting and Optimization
Our Work
Our Amazon & ECommerce Blog
Is The Design Of Your Amazon Storefront Ready For Prime Day 2022?
Prime Day 2022 is just around the corner, and if you're an Amazon seller, that means it's time to make sure the design of your Amazon storefront and A+ content are set up for success. Prime Day is one of the biggest shopping days of the year – Amazon experienced a...
The Prosper Show – Key Learnings
Nick Galante, VP of eCommerce at Direct Agents, attended the March 2022 Prosper Show; the networking hub, educational authority, and leading conference and trade show for established Amazon sellers. Outlined below are his top five key takeaways from the event. Amazon,...
Amazon Prime Day 2022: Important Deadlines for Sellers
Amazon Update: Amazon has announced several important Prime Day deadlines for sellers. The date of Prime Day 2022 has not been confirmed yet, however it has been predicted that Prime Day will occur in July. Here are the dates that sellers should be aware of: Prime Day...
Amazon Trending News: Impending Fuel and Inflation Upcharge
Amazon Update: Amazon recently announced that an Amazon FBA fuel and inflation upcharge will be starting on April 28th, 2022 for any orders that are fulfilled by Amazon (FBA). This will be a 5% fuel and inflation upcharge applied to all US FBA fulfillment fees. Amazon...
2022 Amazon Advertising: A New Optimization Approach
Amazon made some serious strides in 2021 to its advertising offerings, many of which rolled out throughout the last few months. A large majority of these changes can be seen directly in the advertising console but may not be overly overt. While tracking and...
Amazon Black Friday/Cyber Monday Recap 2021
Black Friday and Cyber Monday have officially come to a close this year. As many may have predicted, 2021 BF/CM have shown some unique trends due to supply shortages and holiday deals starting sooner this year. When comparing year-over-year trends for our clients...