Industry-Leading Amazon & Retail Growth Agency
The Most Advanced Amazon & Retail Media Agency
GROWTH IN UNCERTAIN TIMES
We develop custom and sustainable strategies to drive business growth and profitability during volatile times and times of increasing costs.
Industry Leading Proprietary Technology
We’ve developed the most advanced, organic growth and competitive intelligence technologies, plus AI-powered campaign management.
COMPREHENSIVE & HOLISTIC
We take care of it all, from product setup to maximizing product listings, brand awareness and sales velocity, while always keeping an eye on profitability.
DATA-DRIVEN & SEAMLESS REPORTING
Marketplaces have become extremely complex and we make sure our clients have all the data they need, at their fingertips and in one place.
COLLABORATIVE & CARING TEAM
We are a passionate and dedicated team, and go above and beyond for our clients.
MULTI-MARKETPLACE MANAGEMENT
Our Unfair Technology
1.
AI Powered Campaign Management
2.
Feedback for On-page Management & Optimization Technology (FOMO)
3.
Custom Amazon & Retail Media Dashboards & Interface
4.
Competitive & Marketplace SOV Technology (Share-of-Voice & Rankings)
5.
Full Product Detail Page Monitoring Technology
6.
Real-Time Bidding Technology
Proprietary Amazon Technology
Amazon & Retail Media Strategy
Success in eCommerce requires a holistic and calculated strategy to grow your brand awareness, sales, and profit margins. Our team of experts develop bespoke strategies for your brand and products that encompass the spectrum of Amazon and Retail marketplaces, and if needed, all other digital media channels. We have the experience to take products from conversion-challenging to conversion-driving even in the toughest categories.
Brand Strategy
Product & Launch Strategy
Media Planning, Budgeting & Forecasting
SEO & Organic Ranking Optimization
Brand Strategy
Promotional Strategy
Inventory Forecasting
Beta Access & Testing
Product Page Upload & Optimization
Storefront, A+, and Creative Imagery/Design
1P and 3P Strategy
Our Digital Retail Network
Our Digital Retail Ecosystem
Organic Approach & Strategy
With rising cost of goods, freight fees, Amazon fees and more, success in eCommerce goes far beyond just advertising efforts and must be set on a foundation of sustainable growth. An organic strategy and framework has to be developed, implemented, measured and continuously optimized to drive your business into the next stages of growth. Our team of experts, backed by our industry-first Feedback for On-Page Management and Optimization (FOMO) Technology, understands and studies your products and target customers along with each marketplaces’ search algorithm for a complete approach to your SEO, while building a cohesive brand experience to establish consumer trust and drive new customer acquisition.
Account Setup
Product Strategy & Listing Optimization
Feedback for On-page Management & Optimization Technology (FOMO)
Review Generation
A+/Rich Media Optimization
Storefront Design
A/B Testing
Pricing and Promotions Strategy and Testing
Competitive Analysis
Multi-Marketplace Media
We take time to understand your brand, products, market demand, and competition to develop a custom strategy that will truly scale your eCommerce business. Whether it’s media planning & forecasting, non-brand and brand maximization, competitive conquesting, or dominating seasonal shopping periods like Prime Day, our data-backed Retail Media strategy maximizes advertising revenue across the world’s largest marketplaces.
Amazon
- Sponsored Product
- Sponsored Brand
- Sponsored Brand Video
- Amazon DSP
Walmart
- Sponsored Product
- Sponsored Brand Amplifier
- Walmart Connect – Display Advertising
Target, Best Buy, Instacart, and more
- Sponsored Product Placement
- Utilize API Partners such as Criteo or CitrusAd
Wayfair
- Sponsored Product
- Sponsored Shops
Influencer Media
Authenticity matters when marketing your business. Consumers trust influencers up to 2X more than advertising or social content from a brand and our influencer campaigns have helped clients greatly amplify brand awareness, create brand trust and drive product sales.. Direct Agents provides full service influencer campaign management, including influencer identification & selection, campaign & content strategy, approvals & review, contracts and payments, as well as reporting and optimization.
Strategic Ideation
Identifying Target Audience
Influencer Vetting, Selection, Contracts
Influencer Communication
Content Review
Oversee Campaign Launch
Paid Amplification
Reporting and Optimization
Our Work
Our Amazon & ECommerce Blog
Last-Minute Black Friday/Cyber Monday Amazon Tips
The days until Black Friday and Cyber Monday are winding down, but there are still last-minute optimizations that you can make to maximize your Amazon performance during this peak sales period. Let’s dive into some quick tips! Ensure You Have a Deal! Use Coupons if...
Amazon Brand Store Tips for Holiday 2021
The most coveted product by consumers across the globe, especially during the holiday season, isn’t a product at all — it’s a service. While most brands have their own D2C site, Amazon provides a level of convenience rarely found elsewhere in eCommerce, making it a...
Amazon Advertising Trending News: Product Detail Page Targeting for Sponsored Brands Video
Amazon recently announced its latest updates to paid advertising: brands can now reach customers with video ads in two new ways: As they browse product detail pages As they filter search results for products similar to yours Product and category targeting is not new...
Direct Agents Listed on Amazon Partner Directory
We are proud to announce that Direct Agents is now listed in Amazon’s Partner Directory! As an agency with partner status from Amazon Advertising, Direct Agents demonstrates an industry-recognized understanding of Amazon advertising. Direct Agents looks forward to...
Amazon Advertising Sponsored Display VS DSP: What’s the Difference?
Within the last couple of months, Amazon Sponsored Display has quickly increased its capabilities and will most likely continue to grow its features. This means advertisers will have more customization opportunities and access to advertising tools that were previously...
Amazon Q4 Holiday Webinar – Key Takeaways
Thank you for joining us for our Holiday Amazon planning webinar! In case you missed it, or if you want to rewatch it, please see our recap and videos linked below. Don’t Sacrifice Brand Awareness for the Sake of RoAS Brand awareness is just as important to business...